SEEING REDD
What do Oscar Winner Jamie Foxx, Janet Jackson, Snoop Dog, Tyrese
Gibson, Kobe Bryant, Kanye West, Jermaine Dupri, Heather Headley,
Absolut vodka, Nike, and Fed Ex have in common? Besides being counted
among the leaders in a who's who of globally recognized brands,
professional athletes, music artists, actors, and celebrities,
each of them has been a client of creative director, photographer,
graphic artist and branding impresario Marcus Redd.
When it comes to conceptualizing and creating impactual and memorable
icons and images that instantly capture the imagination and bolsters
brand identity consumers, be they individuals or corporations, seek
the visionary direction of MRM
- MARCUS REDD MEDIAWORKS.
Formerly
a partner and co-founder of L.A. based media entity S63P (Studio
63 Productions), Redd not only honed his skills in the art of photography,
video & film production, graphics and multi-media
technology but became a master of their applications in marketing
and branding applications.
From a modest home studio in South Central
Los Angeles, notorious for its late 1980's early 1990's gang activity,
Redd not only witnessed the evolution of a city in turmoil and its
quest for evolution, but was often a catalyst and "spin lab” for
numerous would be models, actors, and other entertainers. One by
one Redd created outstanding visuals for his clients. This made him
one of the city's most sought after creative directors and his company
a bastion in the entertainment business.
In the late 1990's and early
2000's as "The City of Angels" -
- rebounded and sought greater diversity from its talent pool in
the entertainment industry Redd's studio became a hotbed for many
of music, entertainment and sports’ most recognizable figures.
As the demand for unique and cutting-edge imagery grew, so too did
the demand for the immediate turn-a-round of branding collateral.
This included every form of marketing tool from websites, headshots,
portfolios, comp cards, EPK's, music videos, documentaries, and promotional
slicks to voice-overs, television & radio commercials, printed
media campaigns, live presentations and more. The demand for a Redd-inspired
promo piece spawned a new era in his business model. The entrepreneur
responded with a "one stop shop" approach to getting it
all done!
But getting it all done was not enough. In line with Redd's
incredible business savvy, a keen sense of art, line and visual impact,
each promotional piece that left his studio was for many, a ticket
to stardom. He amassed a team of stylists, designers, make-up artists,
hair stylists, photographers, editors, and graphic artists that would
be the envy of any Madison Avenue advertising firm.
In the summer of
2006 Redd created MRM, the latest transition in a series of evolutions
specifically catering to the needs of the company’s expanding
clientele base and changing consumer demand. This multi-media powerhouse
provides clients with the kind of cutting-edge and creative atmosphere
necessary to conceptualize, shoot, edit, re-touch, layout, print and
assemble their collateral all under one roof.
Phone: (310) 867-9547
Email: redd.marcus@gmail.com
Web: www.MARCUSREDD.com
